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We’re planning a sizable batch of updates during the course of today (these things always take longer than you think), but this weekend I added the original graphics files to the Tipit button page.
We now have the files for the button and the tipjar image available in Adobe Illustrator compatible files for you to take and edit however you want. Thanks again Martijn for his great designs.
So take these images and create your own versions of them. We won’t hold a contest or anything, but if you make something we like, we will definitely tip you.
This Wednesday, I was at the Plugg.eu European startup conference. It was a joy to meet interesting new people and old friends alike at an event focused on the European startup experience.
It was interesting to hear from some of the VCs that they think there is a big market in the near future in small payments for online content. We think Tipit.to is excellently positioned to become a player in that market.
Last weekend at Barcamp Amsterdam, I did a retake on the Voluntary Economies talk Reinier already gave at Barcamp London. I changed the order somewhat, focused it on a couple of main threads and put in stories from my own life and experience. I think it turned out quite okay.
Here are the slides and a writeup of the points I covered. I’ll probably give this talk more often in one incarnation or another. It’s fun to give and I think the issues in it are only going to become more pertinent. Writeup below the slides…
A lot of content recently has become free, software applications, newspaper articles. A lot of these have found alternative ways to support their offering either by adding advertising or by partnering etc. This is nothing new, television has been mostly free because advertisers have been footing the bill.
Other content sources have become de facto free by the sharing enabled by digital copies and the internet. Music is one such industry where traditional institutions are struggling but a lot of musicians are finding empowerment and a potential to make money in this new reality. They do this not only by selling music but by managing their Tribe.
In many cases fans are excellent promoters and distributors of content, if you let them. They will manage to have everybody listen to a great CD they just discovered. And more and more musicians are showing breaking free and are showing themselves to be great cultivators of their fanbase.
Peer Production
Another source of value production is by individual amateurs contributing to a large whole, such as Wikipedia or tons of other crouwdsourced sites. In a lot of these sites it is a question how voluntary voluntary really is and where the ownership of the produced result lies and how the producers shoud be compensated.
There have been some established succesful cases (Threadless, Wikipedia) and other cases where a site built on the contribution of a large number of people has been sold by the founders and they have since struggled to find a suitable compensation model which cannot be gamed and which does not destoy the intrinsic motivation of the contributors.
Tipping is an uncertain and subjective enough way of compensating somebody that it cannot be taken for granted and is hard to game. Maybe tipping is a good way to distribute compensation in projects, such as this and maybe it isn’t? We could try it out, initial results are pretty positive.
(I don’t know myself yet, but this is a great topic to debate and to refine this thread for the future.)
Gift Economies
Voluntary payment has been employed for ages in various circumstances. The money boxes at unmanned fruit stalls seem to work nicely but do note the lock on the box. A person not paying for his fruit would be annoying, a person taking all the money from the box would be somewhat more annoying. Abuse is still possible and if it becomes widespread enough, the system as a whole breaks down.
It does seem to work quite nicely in a series of settings:
Terra Bite as one of a series of coffee shops that employ a pay as you like tab
a series of Weinereien in Friedrichshain, Berlin where you can pay what you think you’ve drunk
some freelancers in the Netherlands have begun to contract on a ‘pay as much as you think I’m worth’ basis
And just to think where this trend ultimately might lead, the story ‘Maneki Neko’ from Bruce Sterling’s collection ‘A good old-fashioned future’, paints a picture of a system where an operator-in-the-sky driven barter economy takes care of its participants. The system Sterling describes can happen in a world where there are so many connections and information and a smart system to make it work.
Before we completely automate this, creating a culture where everybody pays as much as they can and feel they should, could be one of the fairest (subjectively fair if nothing else) distributor of wealth thusfar. It’s an interesting thought experiment.
Concluding
Free does not change everything, it has been around for a long time. Free combined with voluntary payment in the current conditions makes a lot of interesting things possible of which we are seeing only the beginning.
So an abundance of information and content makes that paying up front is no longer attractive. If you ask money for your information, news, software application, people will either find a free way to get at it or find alternatives which are fact free.
Given this abundance, it makes sense to first build your fame and then make money off of that. Giving away stuff is a better way to get famous, than to charge money for it especially when the stuff is nearly completely free.
Setting payment at voluntary levels or creating a large amount of price discrimination in another way makes a lot of sense. Different people have radically different budgets and perceptions of value, one price does not easily cater to all of them and probably makes you miss out on money.
Anyway with Tipit.to we plan to provide a part of the infrastructure necessary for voluntary payment for all sorts of online content. Join us and we’ll see how it goes.
It looks like the ability to tip arbitrary tipjars has taken off judging from the front page. Most of these tipjars have not been claimed yet, but if you know the owners of the sites or would like them to claim the tipjar and put it on their site, send them an e-mail to let them know.